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Daniel Domenech, new member of the ICEX Strategic Guidance Council

September 2018

Daniel Domènech, Chairman of the Spanish Exporting Manufacturers Association for the Hospitality Industry (AFEHC), has been appointed a member of the Strategic Guidance Council of the public business entity ICEX Spain Trade and Investment.

He was appointed by Reyes Maroto, the Minister of Industry, Trade and Tourism, based on the proposal of the Secretary of State for Trade, in representation of one of the sectors prioritized for international expansion. 

According to Daniel Domènech, "It is an honour to form part of the organization used by ICEX to create a meeting point for entities that promote international expansion and major companies, as well as for SMEs, because their voice is also heard". He added, "The fact that our sector is considered a priority for international expansion is a reflection of the active role the AFEHC association has played in encouraging Spanish manufacturers of equipment for the hotel, restaurant and catering industry to do more business abroad and expand the sector's export base".

In fact, the Spanish manufacturers of hotel, restaurant and catering equipment that are AFEHC members exported products worth €663 million in 2017, and their average export share is now 53%.   The ICEX Strategic Guidance Council is responsible for discussing and debating the strategy implemented by ICEX, which proposes its action lines and plans while seeking maximum consensus on international expansion between the priorities of the public and private sectors.

The Council is chaired by the Minister of Industry, Trade and Tourism and its members include the Secretary of State for Trade, the Managing Director of ICEX and 23 members known for their experience and prestige in the area of international expansion.

Nine of these members are appointed to represent priority sectors for international expansion and rotate on an annual basis.   Among the council members are delegates from the CEOE, CEPYME, Spanish Chambers of Commerce, Spanish Exporters and Investors Club, and Leading Brands of Spain Forum; the companies Inditex, Repsol, Telefónica, BBVA and Banco Santander; and industry associations such as AFEHC.

The first meeting of the current ICEX Strategic Guidance Council was held in July. It was organized by the Secretary of State for Trade and presided over by the Minister, Reyes Maroto.

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